SROC – Brand Guide

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SROC – Souther Region of Culture – Brand Guide

I am deeply honored to have crafted the emblem that proudly represents the Southern Region of Culture 2023, encapsulating the essence of 12 vibrant localities within its design.
Drawing inspiration from the rich tapestry of Maltese heritage and the diverse Mediterranean influences that have shaped our identity, I endeavored to infuse the logo with symbolism that celebrates inclusivity, history, and unity.

The sun, a timeless emblem of vitality and renewal, takes center stage, embodying the warmth and energy of our region. Incorporated within its rays, the motif of a clock serves as a nod to our past, reminding us of the journey that has brought us to the present moment.

At the heart of the design lies a circle of twelve figures, each representing a distinct local council, united in a collective vision for the Southern Region. Their interconnectedness symbolizes the strength found in diversity and collaboration, while the circular motion of their footsteps evokes a sense of perpetual progress and growth.

Echoing the eternal rhythm of life, the design is further imbued with motifs inspired by ancient spirals, hinting at the enduring legacy of our ancestors. Against a backdrop of Mediterranean hues, reminiscent of our stunning sunsets and azure seas, the palette reflects the vibrant spectrum of cultures that thrive within our community.

As you explore my portfolio, curated with passion and precision, I invite you to discover the stories behind each creation and the journey of inspiration that fuels my craft.

Together, let us celebrate the beauty of diversity and the power of creativity to transcend boundaries and forge connections that endure through time.

  • Date: January 2023
  • Client: 𝗦𝗼𝘂𝘁𝗵𝗲𝗿𝗻 𝗥𝗲𝗴𝗶𝗼𝗻 𝗼𝗳 𝗖𝘂𝗹𝘁𝘂𝗿𝗲 𝟮𝟬𝟮𝟯
  • Filed under: Graphic Design